The Show:

New comedy series from Danny McBride following the televangelist Gemstones family as they lead their megachurch following with humility, righteousness, and greed (but mostly greed).


Create engaging social content introducing fans of comedy and Danny McBride to the over-the-top Gemstones family and their hilariously hypcritical brand of righteousness (while steering clear of mocking religion) ahead of premiere. Build momentum throughout the season with in-world posts continuing the Gemstones story and highlighting the funniest lines and scenes from each episode.


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